[<<] - Case Study 7: Day Time Screenings. Big Brand

3. The magic number.

Kim actually shot ‘Four' variations for 'six' states.

'This was a 90 second segment from the world of '3'. We created some back drops with our art director that were in keeping with 3's on going campaign and found a fresh presenter to make their pitch.'

'The best compliment is to keep coming back. We did a whole series of commercials for 3 after this.'