Creative Director

With a background in advertising and experience across all range of productions - it is no surprise that Kim is often approached to work on creative concepts from the earliest stages. Kim has creative directed stills shoots, print ads, radio spots, web films, concepts for events plus multiple categories of Television Commercials.

Creative direction can include everything from coming up with the principal idea, (which fits with the strategy) right through to being the actual copywriter of the scripts and overseeing the production into artwork. A strong organizing idea can be executed almost anywhere and used in the digital domain, TV ads, viral campaigns, or developed into branded entertainment.

Clients have said, "We asked for one idea and you came back with several great useable ideas."

We understand that creative concepts may need to be doable with parameters of resources and time. A good creative director knows how to creatively stretch within these bounds. This is how to grow small clients into big ones.

“Whether it be a community service announcement, a branding concept or a new way to fill an event or quickly shift stock - I believe the creative directors role is to be an idea catalyst with an eye on the bigger picture.”

Campaigns
View campaign examples

Specific Examples
Film
TV Commercial
New Media Production
Direct Responce Advertisement
Community Service Announcement
Television Commercial Campaign
Day Time Spot
Late Night Television Commercial

Contact Kim Reddin
direct@kimreddin.com
T: +61(0)419 203 687
F: +61 293 147 935

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